How to Choose the Ultimate Marketing Image for ALL of Your Equine and Animal-Based Business Media Needs

Did you know, photos are your highest converting asset? Especially when it comes down to the nuts and bolts of marketing your equine business.

Think about that for a sec.

It’s true. Photos communicate better than anything else. They are the most powerful tool you’ve got in your toolbox.

But, I’m not talking about any ol’ image. I mean stellar equine lifestyle images. Photos to draw you in. Where you can’t look away. But envision yourself in the scene.

Listen, folks when it comes to your brand, you want nothing but the best. Right?

A solid equestrian brand message. Images that tell a story and drive the sale. With consistency across your marketing campaign.

Because of the bottom line. Conversion.

So how do you do it?

How to Attract an Audience for Your Equestrian Business with a Brand Strategy that Works

Your BRAND is everything. Truly the difference between someone picking your product over the one next to it on the shelf. Or click on your link instead of the one above or below you. But, how do you go about creating an equine brand marketing plan to draw attention to your business? Cuz Lord knows, creating your business from the ground up was a job in itself.
You must start by outlining your branding ideas. A road map, if you will, to help you design the perfect equine brand strategy.

7 Ways High-Quality Stock Images will Effectively Up Your Equine Digital Marketing Game

Digital marketing proves to be your ally.

Effective and powerful digital marketing for your equine business truly draws the customers in. Both your current audience and new customers. When they can read about your product. How beneficial it is. How easy it is to use… they are SOLD.

But, consistently creating your marketing campaigns on Facebook, Instagram, LinkedIn, Pinterest, your website, and through blog posts is a daily grind. Not that you are complaining. Not at all. Just cognizant of the need to frequently get information out to your current and potential customers.

And, boring ads just won’t do. Cuz... A) That’s not your style. B) Who likes boring?

How do you add a fresh and stylish flair to your digital marketing?

By using Fast Horse Photography’s equine stock photo library, that’s how.

Why an Equestrian Business Branding Session with Fast Horse Photography Should be in Your Future

The photos you’ve used just don’t do your business justice. They don’t accurately represent who you are and what you offer. You know you need horse images to dazzle and convert to sales.

How do you do it? How do you generate images to reflect your brand and make you stand out in the horse industry? How do you bring your business to life?

You’ve even purchased stunning professional equine stock images. Although they are amazing, they don’t tell your story. Your brand story.

There’s gotta be a better way to get noticed. To draw in new clients and keep the current ones interested. And finally, keep up with the ever-changing horse and rider industry.

The Closet, Western Inspired Boutique Commercial Photography Session

The Closet, a locally owned boutique located in downtown St. Augustine, Florida, recently worked with Fast Horse Photography to create images showcasing some of their newest looks now available. The commercial photography shoot for The Closet was held at a gorgeous little wedding venue located right in the nations oldest city, The Carriage House. The Carriage House is a beautiful barn venue including enchanting walk-through garden, brick courtyard and farmhouse porch.

Thompson Therapy Branding Session

As a commercial equine photographer charged with working with horse-based business owners, I knew we needed to create marketing images that told a focused story about Thompson Therapy, the people and horses behind the brand, and the services that are unique to their program. So meeting with Ashley in advance of her commercial branding session was essential to ensure that the images we created together were consistent with her brand and message. The images must contribute to the audiences understanding of what Thompson Therapy has to offer their equine community.