As a commercial equine photographer charged with working with horse-based business owners, I knew we needed to create marketing images that told a focused story about Thompson Therapy, the people and horses behind the brand, and the services that are unique to their program. So meeting with Ashley in advance of her commercial branding session was essential to ensure that the images we created together were consistent with her brand and message. The images must contribute to the audiences understanding of what Thompson Therapy has to offer their equine community.

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